New Balance

What started as an orthotic insole company in the 20's has now morphed into one of the most respected footwear brands on the planet. Additional to its reputation for running shoes, New Balance has always retained a strong credibility within certain scenes. The last remaining athletic footwear company to still be producing most of their footwear in New England and the US, New Balance hold strong in their 'Endorsed by No One' payoff, claiming a good shoe will out sell an advertised one.